Built for the largest
operations in the industry.

01 — Structure

Software is choosing
products now.

Decorators and distributors are wiring agents into their inboxes — agents that read a customer email and recommend the blank. Those agents can only choose from what they can read, and most catalogues say "t-shirt, 100% cotton, S–3XL" and stop. A product with no imprint data doesn't lose the comparison. It never enters it.

• —Imprint locations tagged per style with maximum dimensions for each — front, back, left chest, sleeve, hood, neck label
• —Which decoration methods each product genuinely suits, and which it doesn't
• —Fabric weight, construction, stretch, pilling and shrinkage as data rather than prose in a PDF
• —Use cases and industries, so an agent knows when to reach for it
• —Comparable styles mapped across your own range, so a stock-out sends the agent to another of yours instead of a competitor's
• —Size charts and colour values machine-readable, so mockups render true and colours render right

Done by the same tagging engine that already runs inside InkIQ, not by a room of people with a spreadsheet.

03 — Answer

The document hunt
that holds up orders.

Test reports, fibre content, Prop 65, care labelling, social compliance audits, sustainability certifications. Every large customer asks for a different subset in a different format, usually mid-order, and somebody goes digging through a shared drive while the order waits.

• —Every certificate, test report and audit indexed against the styles and factories they cover
• —Requests answered immediately with the correct current document, not the one someone remembered
• —Expiry tracked, so you find out a certificate has lapsed before your customer's compliance team does
• —Recurring vendor questionnaires filled from what you have already answered elsewhere
• —Anything requiring a signature or a legal position goes to a person — it gathers, it doesn't attest

05 — Read back

You see orders.
You don't see demand.

By the time a purchase order reaches you, the decision was made weeks earlier — by a decorator quoting a job for their own customer. We sit in the communication and quoting layer of those print shops, which means we see what the end customer actually asked for, not just what eventually got ordered.

• —Built from the transactions themselves — the enquiries, quotes and orders moving through the network, not a survey circulated after the fact
• —End-customer demand read from the print shop's inbox and quotes, weeks before it becomes a purchase order
• —Category, weight and colourway movement across the season, with direction rather than a single number
• —What was asked for and couldn't be filled — the demand your competitors also missed
• —Benchmarks on lead time and fill rate against the wider market
• —Reported as market movement, never as a named company's figures — nobody sees what any individual business did

Nobody else can build this. It comes from sitting in the communication and quoting layer of the print shops themselves — the email, the question, the quote — instead of counting shipments months after they happened.